Innov8 Creative Agency
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After iftar, it’s game time.

Délice de Fruits drops into Ramadan evenings, giving families chances to challenge each other. Playful complicit moments become the series engine.

Creative conceptBrand contentVideo productionDigital activation
Campaign key visual for Délice de Fruits · Ramadan · Ramadan 2026

Rediscover the characters in every living room.

Games, conversations and friendly rivalries reveal everyone’s personality. We built the series around those moments, inviting viewers to recognise their own family evenings.

The intro sets up the characters, the episodes let their challenges play out, then participation opens the game to the community. Délice de Fruits therefore accompanies the reunion moment and its energy.

The family takes center stage.

We first set up a family and its playful bonds. The game can then rely on relationships the audience has already begun to recognise.

Délice de Fruits · Introduction

The evenings continue.

Exchanges and small challenges set the rhythm of the evenings. Délice de Fruits finds its place in the joy of playing together after the day.

Délice de Fruits · Episode 4
Délice de Fruits · Episode 5

What if we played together?

The game doesn’t stop with the protagonists. The campaign invites the community to join the operation and extend the spirit of family evenings.

Délice de Fruits · Call to participation