The sales have found their hero.
Rabe7 knows a good deal when he sees one. We put him in charge of the Mall of Sousse sales, turning a succession of offers into a story worth following.
One character. A whole world of deals.
The character gives a face to the Mall’s discoveries. Through his adventures and the VAR series, the stores become steps in a story where everyone can recognise their shopping desires and family outings.
Noumrou Rabe7 extends this warm partnership to the Mall's Wi‑Fi. The story reveals the experience; the game invites people to act on site. Discounts, content and participation all sit within a single campaign.
Here is Rabe7
Rabe7 puts a face to the deals. His character gives the sales a story and sets up the episodes that follow.
Back to the good deals
The VAR codes bring shoppers back to the best offers. A popular reference turns the discovery of brands into a series rather than a string of ads.
The right number, in the right place
Noumrou Rabe7 adds a game to the hunt for bargains. The film turns the campaign promise into an invitation to take part during the visit.