Find what sets you apart
Context and positioning give creative decisions a starting point.
Creative and branding agency in Tunisia
Recognisable before you even read the name.
An identity, a voice, a campaign world. Our creative studio gives brands an expression of their own, from the first concept to its applications.
Let’s talk about your project
INNOV8 · TUNIS, TUNISIA
Build character. Keep the meaning.
Colour attracts, an image intrigues, a few words stay with you. Creative work becomes stronger when those choices tell the same story. We connect brand positioning with its visual and verbal expression.
In Tunis, Innov8’s creative studio brings designers and copywriters together to work on substance and form. Visual identity, art direction, outdoor advertising or digital content: we look for distinctive cues that are flexible enough to work across formats. The projects below illustrate this approach through campaign worlds and a brand transition.
What we build with you
- Visual identity and brand guidelines
- Art direction and campaign concepts
- Copywriting and print and digital applications
From intention to execution
Build a language
Words, typography, colour and imagery form a coherent world.
Make it work in use
We test creative work on its intended formats to preserve clarity and character.
Ideas at work
Pluxee Tunisia · From Sodexo to Pluxee
Introduce a new name by building curiosity while preserving familiar cues.
MG Motors · MG GT
Bold yellow and an urban setting give the rebellious positioning an outdoor presence.
Golden Chips · Outdoor advertising campaign
Flavours gain personality in an outdoor campaign designed to register at a glance.
Before we begin
Do we need a new logo to change our communications?
Not necessarily. A new art direction, tone or concept can refresh communications while retaining the brand’s existing recognisable assets.
Can you work within international brand guidelines?
Yes. We can develop a campaign world and its applications around an existing identity, respecting its brand assets.